FRESH IDEAS GROUP

Fresh Ideas Group is a public relations, branding, marketing and social media agency. They excel at finding the "little beast" in its clients' stories and specialize in natural and organic.

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My work with the agency consisted of the following:

• Acted as a client lead on a minimum of 5-8 accounts, managed the strategies in alignment with client objectives focusing on public relations, company/product branding, social media, advertising and digital marketing.

• Managed between 3-5 contractors and an intern (per school semester) and coordinated their duties pertaining to their assigned client account.

• Oversaw the creation of client proposals, contracts, media materials, branded materials, editorial calendars and internal management documents.

• Conducted new business outreach with the goal of onboarding natural and organic focused businesses.

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With the agency, I worked with clients such as:

• Wolf & Associates LLC

• Blue Circle Foods

• American Cheese Society

• Pastures of Plenty